Too Good To Go operates a marketplace app that connects users with stores selling surprise bags of surplus food for a low fee (typically no more than $6). The platform requires minimal effort from participating stores, who list the number of available bags rather than individual products. Too Good To Go says the bags offer roughly three times the value of the food inside and reports an average user rating of 4.8 out of 5. The company claims to have saved over 50 million meals in the last five years and reports 30 million users across 15 European countries. In its U.S. pilot the app has nearly 200,000 customers and 1,000 active food-providing partners, saving 50,000 meals in three months. The company launched its app in 2016 and plans further international expansion, particularly a full U.S. rollout starting in New York and Boston and additional hires in 2021. Too Good To Go operates a mobile app that connects users with surplus food from restaurants, cafes, supermarkets and bakeries, letting users buy items at massively reduced prices. The app is available on iOS and Android; users find a nearby venue, order food and collect it about 30 minutes before closing. Led by CEO Mette Lykke, the company raised €6m in the reported funding round and has raised €18m to date. The company intends to use the funds to continue to expand its reach. Too Good To Go started in Denmark in November 2015 and has since expanded to nine further countries. It is headquartered in Copenhagen, Denmark.

Total raised

$38M

Funding rounds

2

Latest round

Equity

Latest activity

Jan 2021