Transitiv is a platform that collects data from systems such as POS, CRM and loyalty programs, aggregates it, and provides context and prescriptive recommendations for franchised locations and auto dealerships. Its proprietary FIT Score aggregates leading indicators of location performance into a single metric to reveal franchise and system health. The company says its products produce more qualified sales leads, lower customer-acquisition costs, and boost revenues for franchise owners. Transitiv plans to use new growth funding to expand its sales and customer-services teams to support new franchisors and customers and to continue product enhancements. Company leadership and the investor comment on Transitiv’s patented technology, deep domain expertise, and proven business model as competitive advantages. Transitiv is headquartered in Atlanta and works with franchised businesses and auto dealerships. Transitiv is an Atlanta, GA-based provider of an open platform to unify, understand, and activate customer data. Led by Co-CEOs Christian Pillat and Ashley Messer, the company offers an AI ChatBot for online booking and customer service. It also provides site abandonment engagement tools to increase conversion rates, segmentation tools to understand customers, and attribution tools to help score marketing programs. Transitiv enables personalized marketing execution for franchisees by leveraging all franchise brands' data from a centralized dashboard. The company closed a $1.7M seed funding round and plans to use the funds to expand market penetration, accelerate product enhancements, and hire select personnel in marketing, sales, and customer support.

Total raised

$2M

Funding rounds

2

Latest round

Seed

Latest activity

Nov 2019