Transparent, founded in 2016 by Pierre Becerril and Nil Sanz and based in Madrid, runs an in-house intelligence platform that aggregates data from a wide range of sources. The platform outputs actionable insights including forward-looking rates and occupancy, demand drivers, competitive analysis, and traveler origin patterns. Its clients include property managers, real estate investors, travel agencies, tourism boards and enterprise customers such as Amadeus, Booking.com, Four Seasons, Marriott, Hopper, the Hawaii Tourism Board, and the Greater Miami Convention & Visitors Bureau. The company projects the holiday rental industry to generate $75 billion in gross booking value in 2021 and notes that during COVID-19, 25% of bookings occurred in short-term rentals, accelerating a shift toward this accommodation type. Transparent positions itself as a business intelligence provider to help market participants make informed decisions on pricing, investment, and strategy. Financially, it recently raised $2.8 million in a new funding round, with JetBlue Technology Ventures contributing an undisclosed portion.

Total raised

$3M

Funding rounds

1

Latest round

Equity

Latest activity

Jul 2021