Travel Ad Network (TAN) is an advertising platform in the online travel vertical. TAN uses industry expertise, geographic targeting and exclusive publisher relationships to give marketers enhanced access to an audience of travelers visiting both travel planning sites and booking engine sites. The company is based in New York City and operates branch offices in the West, Midwest and Southeast, as well as in the UK. TAN closed a $15M Series C round of financing. In conjunction with the funding, StarVest general partner Larry A. Bettino will join TAN’s Board of Directors. Since inception, the company has raised approximately $31M. Travel Ad Network operates a travel-vertical advertising network that delivers audience and inventory to marketers targeting upscale travelers. The company reaches roughly 12.5 million monthly unique visitors through more than 50 partner sites, including BBC’s Lonely Planet and Rand McNally. TAN has expanded internationally into Canada and the United Kingdom and recently launched its first video ad campaign. The business says it surpassed Yahoo Travel in audience over the past year. The recent financing is intended to fuel growth in the travel vertical and help TAN capture travel advertising dollars and marketers seeking upscale consumers. Savvian Advisors served as the exclusive financial adviser on the transaction.

Total raised

$30M

Funding rounds

2

Latest round

Series C

Latest activity

Oct 2010