Trendio is a video-first shopping app that surfaces live and pre-recorded creator content to demo and sell beauty products. The app features a TikTok-like feed with short previews, full videos, live streams with chat, creator channels, brand stores, and in‑app checkout. Trendio monetizes by taking a commission on every product sold through the platform. At launch the app is available in the U.S. on iOS, Android and Roku; the company plans to expand to additional countries and to move beyond beauty into wellness and accessories. All content is currently manually edited, and the company is training AI models to automate editing and personalize surfaced content for users. Founders and early team hires include Alex Perez-Tenessa and David Olmos, with Julie Novak as VP of Content and Leah Grubb as VP of Category Management.

Total raised

$3M

Funding rounds

1

Latest round

Equity

Latest activity

Dec 2022