Triblio provides a three-part platform that assigns personas to website and social media visitors, offers a content development kit (calendar and workflow), and tracks content effectiveness across channels. The company emphasizes using data and intelligence to determine what content a given buyer is likely to engage with next. Triblio targets businesses that sell to other businesses rather than consumer-focused marketers. It has left private beta and lists customers including Deltek, Parature, Vocus, and Neustar. CEO Andre Yee previously served as vice president of product development at Eloqua. The company recently raised seed funding to support its product and go-to-market efforts.

Total raised

$3M

Funding rounds

1

Latest round

Seed

Latest activity

Jun 2014