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Triller

2121 Avenue of the Stars, Suite 2350, Los Angeles, California, 90067, United States

Overview

Triller operates an AI-powered open-garden technology platform for creators, using proprietary AI to push and track content virally across affiliated and non-affiliated sites. The company pairs music culture with sports, fashion, entertainment and influencers and owns brands including VERZUZ, Triller Fight Club, Triad Combat, BKFC, Amplify.ai, FITE.tv, Thuzio, Fangage and Julius. Triller reports more than 350 million app downloads, facilitates roughly 750 million interactions per quarter, and works with dozens of major brands and thousands of top artists. Management says the company is on track to break $100 million in revenue this year and that eight of its ten business lines are at break-even or profitable. With new capital the company plans additional acquisitions to expand its creator toolkit and accelerate the path to breakeven or profitability in the short term. Triller filed a private S-1 and is submitting a final S-1 in connection with an anticipated public listing. Triller is an AI-powered "open-garden" technology platform for creators that pairs music culture with sports, fashion, entertainment, and influencers. It uses proprietary AI to push and track creator content virally and encourages influencers to distribute content across multiple social platforms to drive reach and monetization. Triller owns VERZUZ, Amplify.ai, FITE (a global PPV/AVOD/SVOD streaming site), and Thuzio; it says FITE reaches over five million paying households. The company reported over 750 million content interactions last quarter and claims over 300 million users across its platforms. Triller has raised over $300 million to date and completed a substantial pre-public debt and equity financing while filing a confidential S-1 to pursue a Nasdaq listing under the ticker ILLR in Q4 2022. It also completed the acquisition of Bare Knuckle Fight Championship and expects to leverage its creator platform, ad-tech/mar-tech, influencer network, and FITE to accelerate growth and monetization. Triller is an AI-powered music video platform that serves as a destination for music sharing, content creation, and artist discovery. It offers machine-learning editing features following its acquisition of UK-based MashTraxx, a platform that holds nine patents. Triller maintains music licensing partnerships with major labels including Warner Music Group, Sony Music Entertainment, and Universal, enabling users to create and share content across platforms without navigating licensing fees. The company said it will use new funds to accelerate growth and product enhancements. Triller is led by CEO Mike Lu and executive chairman Bobby Sarnevesht and is based in Los Angeles, CA. The company raised $28M in Series B financing to support these plans. Triller is an AI-powered music video app and talent discovery platform led by CEO Mike Lu. Users choose from the app’s music library, film multiple takes or import videos, and the app automatically arranges the takes into a final video. The platform also provides a discovery feed where up-and-coming talent can share videos and distribute them to other social channels such as Instagram and Facebook. Triller has grown to more than 23M downloads on iOS and Android and is used organically by celebrities including Kevin Hart, Vanessa Hudgens, Taylor Hill and Kaskade. The company is headquartered in San Francisco and maintains offices and ambassadors in Los Angeles, New York, Miami, Paris and Lisbon. Triller raised $5M in Series A funding to build out its AI-backed production technology.

Total raised
$343M
Funding rounds
5
Latest round
Equity
Latest activity
Sep 2022

Industries

  • Content
  • Content Marketing
  • Digital Media
  • Information Technology
  • Music
  • Social Network
  • Software
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Recent funding

  1. Equity

    Sep 2022

    $310M

  2. Series B

    Oct 2019

    $28M

  3. Series A

    Feb 2018

    $5M

Team