Troop develops a corporate meeting management platform that leverages data aggregation and algorithms to make organizing in-person meetings easy. The platform automates the manual work of pulling together pricing and availability and augments bookings with sustainability and safety data to mitigate risks, reduce costs, and lower carbon footprint. Troop serves customers ranging from startups and fast-growing companies to established global enterprises. The company has entities in the USA, Spain, South Africa, and the UK. In March 2023 Troop raised $11M in a Series B led by Durable Capital Partners and Madrona Venture Group and intends to use the funds to grow its technology, customer success, and sales teams to support expansion across Europe and the US. Troop was co-founded by Leonard Cremer and Dennis Vilovic and is based in Villanueva del Pardillo, Spain. TROOP provides a self-serve, cloud-native meetings management platform that optimizes location and timing choices based on factors like corporate CO2 goals and participant home locations. The product presents a menu of options for in-person group meetings, offers a dashboard to visualize and aggregate data, and supports collaborative planning workflows. TROOP integrates sustainability and safety data alongside travel content and communications services to streamline planning for meetings of all sizes. The company plans to build out booking and expense functionality to deliver a true end-to-end service. Started pre-pandemic, TROOP has continued to see business increase as remote teams reunite and business travel picks up. TROOP has received industry recognition including the Techsyvania Startup Avanache Award and the ACTE Tech Studio Award.

Total raised

$19M

Funding rounds

2

Latest round

Series B

Latest activity

Mar 2023