TruSignal completed a spin-out from eBureau and builds people-based audience solutions that combine offline data, predictive scoring and cross-channel ID matching to deliver end-to-end modeling for platforms and agencies. The company is led by founder and CEO David Dowhan and is based in San Francisco. Its core product suite centers on the TruAudience® Platform Custom APIs, which provide identity resolution, predictive modeling, insights, cross-channel delivery and access to offline data sets. Key API features include multiple identity resolution options (CRM, hashed emails, pixel, mobile IDs, location data, search data), the ability to export more than 360 summarized audience insights, and custom predictive lookalike and audience expansion models built in hours. The platform can build hundreds of audiences per month, offers dynamic real-time audience sizing based on budget and scale, and supports cross-channel distribution to more than 400 leading platforms. The company intends to use the new financing to accelerate growth and execute its product roadmap, including the general release of the TruAudience APIs.

Total raised

$5M

Funding rounds

1

Latest round

Series A

Latest activity

Oct 2017