Trust is a Los Angeles, CA–based growth network that enables emerging brands to band together for benchmarked KPIs, trusted insights, and extended payment terms. Led by CEO James Borow, the platform lets brands share anonymized transactions and index digital marketing spend to inform growth investments. Since August, brands on the network have shared over 650,000 anonymized transactions and indexed more than $500 million in digital marketing spend; buying power across the Trust network currently exceeds $100 million. Trust offers these network services to participating brands for free. The company announced the hire of Matt Trandall as Senior Vice President of Partnerships and Community to support partnership and community efforts. Trust said it will use the new financing to expand operations and broaden its business reach. Trust is a Los Angeles-based company founded in 2019 by five former Snap employees that offers a card and business community to help smaller digital businesses compete with larger advertisers. Its card, built in partnership with Stripe, can increase buying power by up to 20x and provides 45 days to make payments on marketing investments. The community lets companies share marketing-buy knowledge and data insights typically reserved for large advertisers, and users receive tailored news via a dashboard about their marketing strategy. Trust emerged from beta with 25 active customers and a few hundred on its waitlist. It announced a strategic partnership with Verishop that gives the platform’s 3,500 merchants priority access to Trust’s card and community. The company raised $9 million in seed funding and plans to use the capital to ramp up hiring as it goes into general release.

Total raised

$39M

Funding rounds

3

Latest round

Equity

Latest activity

Apr 2022