Tulip is a cloud-based retail customer engagement platform that offers clienteling and mobile point-of-sale capabilities to help retailers execute omnichannel commerce. Its platform is used by dozens of well-known brands, including Mulberry, TUMI, Theory, David Yurman, Coach, Versace, Jimmy Choo, Saks Fifth Avenue, Ferragamo and Michael Kors. Tulip emphasizes store-associate enablement and quantifies impact with a "Tulip Influenced Sale" metric; clienteling communications can convert at rates up to 31 percent. The company says its tools let retailers build personalized shopping journeys, fulfill orders, close purchases, and boost store associate productivity. Tulip’s CFO said the financing partner shares the company’s drive to improve complex industries with straightforward solutions and will be a key partner in elevating the company. Tulip Retail builds an end-to-end technology platform that unifies product, customer, and transactional data into a cloud-based hub to power in-store, mobile and online storefronts. The company sells both software and hardware, including a touch-screen POS terminal, in-store kiosks, and tools that work with existing barcode scanners and payment terminals. Tulip's platform enables features such as ordering online with store fulfillment and ordering in-store with home delivery, and provides in-depth analytics while integrating with retail ERPs like SAP and Oracle. The company targets large retailers that need a single lightweight backend across channels and positions its offering as easier to use and lower-cost than traditional enterprise systems. Tulip faces competition from PayPal and Square but may also be an acquisition target. The recent $2.4M funding will support development and expansion of its connected retail offerings.

Total raised

$2M

Funding rounds

2

Latest round

Equity

Latest activity

Oct 2013