Underground Elephant is an online performance-based marketing company that drives sales growth for vertically oriented customer acquisition programs. Led by CEO Jason Kulpa and based in San Diego, the company develops programmatic advertising platforms to bring transparency and efficiency to the buying and selling of structured lead-generation media. The company secured $7.5M in financing from Pacific Mercantile Bank. Pacific Mercantile Bank, a wholly owned subsidiary of Pacific Mercantile Bancorp, also provided a suite of depository products and cash management services. Underground Elephant will use the funds to broaden the reach of its marketing software platform and accelerate customer adoption of its B2B and B2C products. Its products span existing and emerging digital channels. Underground Elephant develops programmatic advertising platforms designed to bring transparency and efficiency to the buying and selling of structured lead-generation media. Its portfolio of enterprise-grade technology solutions aims to enhance connections between enterprises and prospective clients by delivering pathways to organic sales conversations. The company is led by CEO Jason Kulpa and is based in San Diego, CA. Underground Elephant secured a $9M credit facility from Silicon Valley Bank. The company intends to use the funds to expand its customer base and hire new people.

Total raised

$17M

Funding rounds

2

Latest round

Equity

Latest activity

Jun 2017