Uppbeat is a U.K.-based music platform that helps creators find high-quality, copyright-cleared music and sound effects for YouTube, Twitch, TikTok and other platforms. Launched in January 2021 by Lewis Foster and Matt Russell (co-founders of Music Vine), the service uses a freemium model: free accounts access about half the catalog with 10 downloads per month while Premium ($6.99/mo) offers full access and unlimited downloads. The catalog has grown from roughly 1,000 tracks at launch to over 3,000 tracks plus 2,500 sound effects and clips. Uppbeat handles fingerprinting so claims are automatically cleared when the proper credit is present; Premium users can whitelist their YouTube channels. Artists retain ownership and are paid on a revenue-share basis. The company reports more than 500,000 users, adding over 75,000 new users per month, site traffic topping 1M sessions/month, and an annual revenue run rate of $718,000.

Total raised

$6M

Funding rounds

1

Latest round

Series A

Latest activity

Mar 2022