Usual issues USD0, a community-focused, yield-bearing stablecoin launched out of stealth in early 2024. USD0 is backed 1:1 by real-world assets—primarily U.S. Treasurys—and the protocol is governed by the USUAL token. The protocol is designed to distribute real yields generated by its reserve holdings to holders, and it projects an 80% annualized yield. Users can stake USD0 for up to four years to earn rewards paid in USUAL. USD0 crossed a $1 billion market capitalization and was approaching $1.5 billion, making it the seventh-largest stablecoin by market cap and the sixth most-traded by volume, per CoinGecko. Usual recently inked a deal with onchain stablecoin infrastructure firm M^0 to help expand its backing assets, and its founder and CEO Pierre Person is a former vice president of the presidential political party that spearheaded France’s crypto asset legislation and an ex-member of the French Parliament. Usual Labs is developing Usual, an innovative protocol that bridges traditional finance and decentralized finance via the USD0 stablecoin. The project includes a Liquid Deposit Token (LDT) designed to establish the offering as a DeFi-native stablecoin. The company has committed $75M in Total Value Locked (TVL) to ensure the protocol’s timely launch. Usual Labs raised $7M in funding to support its next steps. The funds will be used to prepare for the pre-launch of the USD0 stablecoin on the Ethereum mainnet in Q2 2024. The company was founded in 2022 in Paris by CEO Pierre Person, Design Executive Officer Adli Takkal Bataille, and COO Hugo Sallé de Chou.

Total raised

$17M

Funding rounds

2

Latest round

Series A

Latest activity

Dec 2024