Founded in 2016, 豌豆思维 offers online courses aimed at developing math thinking, attention, and study habits for children aged 3–8. The company was an early mover in online math-thinking curriculum development in its segment and initially ran an offline model that provided each student with a tablet. It incorporated the Super Wings IP (reported playback of 25 billion) into its courseware, which helped drive early parent adoption. After pivoting to an online model in 2018, 豌豆思维 scaled rapidly and became a leading player in the category. The company reported average monthly revenue month-over-month growth exceeding 100% after the online transition; in March it generated RMB 90 million in revenue and reached positive cash flow, with unit economics positive on first orders. The article does not disclose additional forward-looking strategic plans.

Total raised

$200M

Funding rounds

1

Latest round

Series C

Latest activity

Sep 2020