Viralheat is a social media measurement and intelligence tool that lets content producers monitor consumer-generated content in real time. Its product offers trackable trends, sentiment, influencer data, analytics, dynamic alerting, geo-location filtering, and an API, with coverage across Twitter, Google Buzz, Facebook Fan pages, YouTube, Hulu, Vimeo, blogs and more. The service emphasizes affordability—plans start at $10 per month for tracking 10 profiles and $40 for 50 profiles—which the company cites as its primary differentiator versus competitors. Viralheat recently launched a "Human Intent" product into private beta to help businesses identify online customers nearing purchase decisions and integrates with Salesforce using OAuth 2.0 to export leads. Since launching in 2009, Viralheat has grown to over 1,300 customers in 61 countries. The company closed a $4.25 million Series A and intends to use the funds to expand engineering, build new products and services for consumer analytics and engagement, and accelerate customer acquisition and revenue growth.

Total raised

$4M

Funding rounds

1

Latest round

Series A

Latest activity

Jun 2011