Virtual View App provides an augmented reality publishing platform and Android/iOS app designed specifically for estate agents and property sellers. Users point a device at Virtual View App-enabled static images to access 3D property models, 3D floor plans, photo galleries, videos and links to agencies' websites and social channels. Campaigns are fully trackable, with analytics intended to measure ROI and campaign accountability. The company says it is working with UK estate agency groups including Fine & Country, Campsie, Orchard & Shipman, Newman, Jackson Stops and Harrods, and is trialling the platform with overseas agents. Virtual View App plans to use new capital to grow the team, develop the platform and expand in the UK and select property markets, and is developing a new product likened to Google's 'Street View' for inside properties. Competitors cited in the article include Layer, VirtualMob, Aurasma, Blippar and Metaio.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Mar 2014