Wassist builds a no-code platform that automatically creates brand-trained AI assistants on WhatsApp by ingesting a store URL and integrating with e-commerce tools like Shopify, Klaviyo, Recharge, and Yotpo. Its agents can answer product questions, recommend items, recover abandoned carts, handle order updates, and keep the purchase flow inside the chat thread. The company was founded in 2025 by Josh Warwick, who developed the product during weekend hackathons and grew usage from about 2,000 to over 80,000 customer conversations without paid marketing. Wassist recently made its first hire and was selected for Balderton Capital’s Launched programme. The startup positions WhatsApp as a primary commerce channel and plans to use its new pre-seed funding to accelerate product development and expand the platform’s no-code capabilities. The articles do not report revenue figures or prior institutional funding.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Jun 2026