WatchBox is an online destination for collectible luxury timepieces offering a large collection of pristine, authenticated watches backed by a global warranty. The platform provides concierge service to collectors online and at physical locations. It operates global locations in the US, Hong Kong, Singapore, Switzerland, and Dubai, with additional locations planned. WatchBox produces and distributes original video content daily, including market insights, collector interviews, and thousands of watch reviews. The company intends to use newly raised capital to further scale its digital platform, expand into new markets, and enhance its inventory selection. Founded in 2017, WatchBox emphasizes authentication, warranty coverage, and a content-driven approach to engage the collector community. WatchBox operates a technology-driven marketplace for pre-owned luxury watches, offering online and mobile buying, selling and trading alongside private showrooms and concierge services. The company emphasizes trust, pricing transparency and authentication, with each timepiece evaluated by in-house master watchmakers. WatchBox evolved from Govberg Jewelers' business practices and has an established, profitable U.S. model while operating dual headquarters, showrooms and trading floors in North America and Hong Kong. The company reports a fast-growing annualized revenue run-rate set in the near term to exceed US$200 million and employs about 130 global associates. WatchBox plans further expansion into other regions across Asia and Europe within the next year and aims to build a US$500m+ business in the coming years. Its product roadmap focuses on e-commerce, a mobile application, digital services and offline integration in key global markets.

Total raised

$265M

Funding rounds

2

Latest round

Equity

Latest activity

Nov 2021