WeRoad designs group trips grouped around shared interests and travel styles, typically hosting eight- to fifteen-person groups led by younger "group leaders" rather than traditional tour guides. Founded in 2017 by Paolo De Nadai, Fabio Bin, and Erika De Santi, the company structures itineraries (most lasting 10–12 days, with shorter weekend options available) to encourage social bonding and repeat travel. WeRoad works with more than 4,000 group leaders and says roughly 60% of travelers book another trip. In 2025 it launched WeMeet, an app for local in-person gatherings; the company reports more than 50,000 attendees across 35 cities and 150,000 app downloads. Financially, WeRoad reported €130 million in revenue in 2025, up 30% year over year, and took more than 100,000 travelers on trips that year. Since launch the company says it has organized travel for over 300,000 customers across more than 1,000 itineraries globally.

Total raised

$105M

Funding rounds

6

Latest round

Equity

Latest activity

Aug 2026