WhatsNexx offers a marketing integration platform and management tools that help brands deliver cross-channel marketing programs and better understand individual behaviors. The company’s core product supports the orchestration of campaigns across multiple channels. WhatsNexx is led by founder and president Alain Paquin and is based in Montreal, with additional offices in San Francisco and New York City. It recently completed a $2.33M second venture capital financing to support growth. The company plans to use the funds to increase sales and marketing efforts and to expand into new markets and verticals. WhatsNexx is actively hiring for roles in sales, marketing and R&D to support those expansion plans. Whatsnexx develops marketing automation software designed to help marketers design, manage and deploy multi-channel marketing programs. After years of R&D the company recently unveiled what it describes as a breakthrough solution and an easy-to-use platform that helps marketers gain efficiencies and reduce costs. The platform targets relationship marketers and agencies facing complexity in integrating media, tools and expertise. Whatsnexx aims to become a market leader in Customer State Marketing and plans to use new funding to accelerate growth and expand outreach to relationship marketers. The company completed its first venture capital financing, signaling early external investor validation. No operating metrics were disclosed in the article.

Total raised

$5M

Funding rounds

2

Latest round

Equity

Latest activity

Jun 2013