WheelsOn is a mobile-first car rental platform that owns and directly operates its entire fleet, controlling the end-to-end rental experience to ensure vehicle quality and transparent pricing. Its proprietary fleet management and vehicle-tracking system monitors vehicles in real time, enabling proactive maintenance scheduling and improved fleet availability. The platform serves tourists, residents, and businesses and offers multi-language support in English, Arabic, Chinese, and several European languages including French, Italian, Spanish, and German. Founded in 2023 and based in Dubai, UAE, the company’s founding team includes Nikolay Melnichuk, Adlet Shagirov, and Maxim Olivson. WheelsOn intends to use the funds to expand its fleet, accelerate product development, and grow its market presence. The company has raised $12.5M to date, with the latest financing pushing its valuation near $30M.

Total raised

$2M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2025