WiTraC develops industrial IoT hardware and software, including advanced sensor devices and the WiTraC Core AI data platform, to identify, locate, measure and control assets wirelessly in real time. The company’s proprietary algorithms capture data and run analytics to turn operational data into actionable insights for supply chain management. Founded in 2012 by Javier Ferrer and Jose Pons, WiTraC serves over 50 customers across 15 countries, including Ford Motor Company, Volkswagen Group, Mercadona and Carrefour. The startup plans to use new funding to further develop its IIoT hardware and software, with a focus on analytics and advanced data processing. Management aims to consolidate WiTraC as a benchmark IIoT supplier in the UK, Germany and Spain and to prepare for expansion into the US market in 2020.

Total raised

$3M

Funding rounds

1

Latest round

Equity

Latest activity

Dec 2019