Wogom operates a cloud-based platform that connects distributors and retailers in hinterland India, focused on consumer electronics and mobile phone categories. The platform helps distributors and dealers find customers, expand sales, enhance profits, and act as a launch pad for new brands. It addresses trade credit pain points by providing finance against goods, effectively taking the risk on behalf of retailers. Wogom has piloted its model in Gujarat and currently has 1,200+ dealers and distributors registered across all districts. Led by founder and CEO Nirav Patel, the company intends to use new funding to expand operations, broaden business reach, and bring brands into India. The platform targets both sales expansion and financial facilitation within the distribution ecosystem.

Total raised

$19M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2023