WorkSpan provides a SaaS co-sell management network used by partnership and sales teams to collaborate with partners on deals, exchange co-sell referrals from inside their CRM, manage shared pipelines, and track performance on a live dashboard. The platform supports co-selling with hyperscalers, co-innovation to bring joint solutions to market 6x faster, co-marketing to distribute leads fairly, and co-investing to align partner incentives across the customer lifecycle. WorkSpan powers major technology ecosystems and manages over 9,000 partner companies, $50 Billion of co-sell opportunities and $1 Billion in incentive funds. Customers include Microsoft, Cisco, SAP, VMware, HPE, Accenture, Ericsson, Red Hat, and others. The product is pre-integrated for partner co-selling with Microsoft Partner Center and AWS ACE. Led by CEO Mayank Bawa and based in San Bernardino, CA, the company plans to use new funding to further invest in customer innovation and growth. WorkSpan, based in Foster City, CA, provides an ecosystem cloud that lets alliance and ecosystem leaders build-with, market-with, and sell-with partners in a single, secure, cloud-based network. Led by CEO and co-founder Mayank Bawa, the platform is designed to make it easy to work across partner types and tiers to grow ecosystem value. The company positions its product to drive joint revenue, enter new markets, accelerate time-to-market, and enable innovation on new solutions to meet shared customer needs. Its network of global enterprise customers includes SAP, Cisco, Microsoft, Accenture, VMware, NetApp, Nutanix, NTT Data, Lenovo and others. WorkSpan has launched a collaboration with Microsoft enabling Microsoft Dynamics 365 customers to take advantage of its solutions. In March 2019 the company raised $27M in a Series B round. WorkSpan provides a Marketing Network SaaS platform that lets companies create, share and execute joint marketing campaigns with partner companies and agencies. The product includes a network security model (attribute-based access control), multi-tenant network SaaS architecture, cross-company apps for funding and approvals, and cross-company insights and search. WorkSpan's platform is designed to propagate campaigns rapidly to internal and external partners and to give shared visibility, accountability and funding controls across companies. The company emerged from an early-availability program with customers such as SAP, Intel, CenturyLink and Infosys and is making its global debut. WorkSpan reports high engagement metrics—nearing 100% engagement with top partner companies, a three-fold increase in demand and brand awareness, and examples like 200 Intel and 50 SAP marketers collaborating across five continents. Financially, WorkSpan announced a $9 million Series A financing led by Mayfield.

Total raised

$66M

Funding rounds

3

Latest round

Series C

Latest activity

Oct 2022