Ximalaya FM operates an online audio platform and personal podcast stations offering up to 20 content categories, where users share experiences and professional audio. The company monetizes via paid-content columns for professionals and has pushed ARPU above RMB 90. It has formed in-car and smart-home partnerships with OEMs and device makers including BMW, Ford, Haier, Midea and Skyworth. Reports cite a user base of more than 470 million and about 5 million anchors, while a January 2018 figure noted 40 million registered users and 6 million daily active users for PGC. The largest demographic is ages 25–35, with a roughly even gender split (52% male, 48% female). Ximalaya says its long-term goal is to shift from an audio app to a broader audio ecosystem encompassing smart hardware.

Total raised

$583M

Funding rounds

1

Latest round

Equity

Latest activity

Aug 2018