YD is an ad tech business based in London and Amsterdam that provides Impulse, a proprietary in-house programmatic advertising platform with real-time bidding functionalities. The platform allows advertisers to show personalized ads to new and existing interested customers. The company has a particular focus on the aviation and telecommunications industries and works with airlines such as Air France-KLM, Transavia, LAN Airlines, Air Berlin, Air Transat and Icelandair, and with telecommunications companies including T-Mobile, Telekom Deutschland and UPC. Founded in 2008 and led by CEO Mendel Senf, YD employs over 60 people and operates from five offices worldwide. YD raised €4.6M in a Series A funding round and intends to use the proceeds for product development, executive recruitment and international expansion.

Total raised

$6M

Funding rounds

1

Latest round

Series A

Latest activity

Sep 2013