Yeti is a mobile app that surfaces location-based topics organized as photo cards that users swipe left to pass or right to join conversations about nearby places and experiences. The interface mirrors Tinder’s swipe mechanics to make discovery and engagement simple and to focus users on content. Topics are presented based on a user’s location, and the app’s swipe behavior helps the forums self-moderate by reducing cards users repeatedly reject. The team positions Yeti for travelers and locals seeking eclectic spots or real-time tips, and the product is available in the App Store. The founders pivoted from their previous venture, At the Pool, and intentionally “doubled down” on content as the core feature for Yeti. Financially, the company is funded at just under $1 million from a set of investors named in the article.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Jul 2014