Yotel is a London-headquartered hotel chain that packages luxury hotel elements into smaller, smart guest rooms and communal areas. Its rooms feature the signature adjustable SmartBed, rejuvenating monsoon rain showers, and a Technowall with adjustable mood lighting, smart TVs, multiple power points and connectivity. The brand emphasizes community with dedicated spaces for co-working, social gatherings and exercise. The company recently received a $250M strategic equity investment from a fund affiliated with Starwood Capital Group that acquired a 30% stake. Proceeds are intended to support worldwide expansion—with particular focus on Europe, North America and Asia—and to strengthen brand identity and the guest experience. Starwood has already secured city-centre sites in Edinburgh, Glasgow and Amsterdam expected to open as Yotels by 2019. Yotel is led by CEO Hubert Viriot and will add Starwood representatives to its board alongside representatives of its major shareholders.

Total raised

$250M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2017