Zero is a mobile-first health and wellness platform that helps users adopt and track fasting routines, emphasizing when people eat rather than what they eat. The app connects users to tools, resources, science-backed content, and a community to support long-term lifestyle changes and track progress and milestones. Zero reports over 2.5 million downloads and users have completed more than 35 million fasts (over 550 million hours of fasting). The company recently hired Dr. Peter Attia as co-founder and chief medical officer and Nicholas Robinson as chief business officer to accelerate product development and growth. Led by CEO Mike Master, Zero plans to expand product offerings and scale community and education efforts. Financially, the company has raised a total of $4 million in seed funding after a $2.8 million additional round to support growth. Zero, founded by Kevin Rose in late 2016, is a leading fasting-tracking app that has recorded over 8 million fasts. The app lets users pick popular fasting methods or create custom regimens, set goals, and log their willpower. Zero today launched an Apple Watch app to make it easier to start and end fasts. With new leadership under CEO Mike Maser (FitStar co-founder) the company plans to evolve from a streamlined tracker into a fasting educational guide and eating tracker. Product plans include intelligently recommending regimens (e.g., 13-hour, 16-hour) based on users' goals and providing guidance to help users stay motivated. Long term, Zero hopes to help legitimize fasting for clinical applications and spur more human trials about how fasting impacts well-being. Its current traction is primarily product usage (fasts tracked) rather than disclosed revenue metrics.

Total raised

$4M

Funding rounds

2

Latest round

Seed

Latest activity

Aug 2019