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The Venture Codex

Overview

Private equity investment in growth stage Indian businesses.

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Stage focus

Geographic focus

India

Sector focus

Finance

Investment portfolio

  • Beroe Inc - Advantage Procurement

    Led · Equity · May 2016

    Founded in 2006, Beroe offers a procurement intelligence stack that combines proprietary data, AI tools and expert analysis to help sourcing and supply-chain teams make faster, smarter decisions. Its platform already serves over 1,000 enterprise customers, including 300+ Fortune 500 companies, delivering real-time insights that mitigate risk and improve negotiation outcomes. The company has recently expanded its capabilities through the 2025 acquisitions of Forestreet (supplier and innovation scouting) and nnamu (game-theory-based autonomous negotiation). Beroe plans to use fresh capital to deepen its insights layer, pursue further inorganic growth and solidify its position as the “decision workbench” for procurement professionals. Recognition from ProcureTech in 2024 underscores its leadership in analytics, data and intelligence solutions. Headquartered across Chennai, India and Raleigh, North Carolina, Beroe positions itself at the center of the rapidly growing ProcureTech SaaS market. While exact revenue figures were not disclosed, the company highlights measurable outcomes and a large blue-chip client base as proof of traction.

  • Nobel Hygiene

    Led · Equity · Mar 2013

    Nobel Hygiene is a Mumbai, India–based maker of baby and adult diapers. The company sells consumer products under the Friends (adult) and Teddyy (baby) brands. It also produces private-label baby diapers for retailers such as TESCO Star Bazar, METRO Cash & Carry and Max Hypermarket, and supplies adult diapers to various SMEs in India. The business is led by Managing Director Kamal Kumar Johari. The company received a fresh investment and intends to use the proceeds to enhance and double its existing manufacturing capacity. No financial metrics or prior round details are reported in the article.

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