• Fyber - A Digital Turbine Company

  Led · Debt Financing · Jun 2017

  Fyber is a Berlin-based mobile advertising technology company that connects app developers and media companies with advertisers across every device. The company offers a suite of products including a supply-side platform, ad server, ad exchange and mediation products. Led by CEO Andreas Bodzcek, Fyber operates as an independent adtech provider. In June 2017 it secured $7.9m (£5.8m) in alternative financing to support growth. The financing was provided as an invoice-financing facility by ad-tech alternative financing specialist BillFront and is intended to help Fyber scale globally. The deal is set against a rising European alternative-financing market that had provided £337m to roughly 10,000 businesses over the prior three years. Fyber provides mobile advertising technology and is expanding its presence in the global mobile advertising market. The company raised as much as €150 million (about $169M) in a convertible bond to support that expansion. The capital is intended to continue growing its mobile advertising business internationally. Last October RNTS Media acquired Fyber for $190 million in a transaction that enabled the company to go public on the Luxembourg Stock Exchange. RNTS Media is now changing Fyber’s listing so it will appear on the Frankfurt Stock Exchange. Fyber continues to operate under its own name. SponsorPay provides advertisement-based payment systems that let online gamers earn virtual currency or unlock premium features by completing offers from advertisers. Its SDKs support all leading smartphone platforms and give mobile game and app developers access to monetization and distribution products including application installs, surveys, trials, lead generation and videos. The company says its payment method is integrated in multiple apps and social games across platforms such as Facebook, MySpace, VZnet and Netlog and claims to reach 120 million users in 100 countries. SponsorPay lists partners including Gameforge, Bigpoint, Gala Networks, 6waves, Perfect World, Weka Entertainment, Frogster and advertisers such as Procter & Gamble, AT&T, Skype, Match.com and DirecTV. It acquired Hamburg-based GratisPay to help expand its reach and achieve its European market position. SponsorPay intends to use the new capital to accelerate expansion to mobile, tapping Nokia Growth Partners' contacts, and says revenues are growing at 400% a year. SponsorPay provides a virtual currency monetization platform allowing online gamers to earn virtual currency by taking part in advertiser offers such as product trials. Its payment method is integrated in multiple apps and social games on platforms including Facebook, MySpace, VZnet and Netlog. SponsorPay counts publishers like Gameforge, Bigpoint, Gala Networks, 6waves, Perfect World, Weka Entertainment and Frogster and advertisers such as Procter & Gamble, AT&T, Skype, Match.com and DirecTV among its partners. The company acquired Hamburg-based GratisPay, enabling it to reach 120 million users across 100 countries. It recently received a "seven-digit" euro investment from Investitionsbank Berlin (IBB) and had previously raised €3.8m in June from Hasso Plattner Ventures, Moscow’s Kite Ventures and Team Europe Ventures. SponsorPay says it will use the new funds to develop product features for advertiser and publisher partners, improve security and fraud prevention measures, and optimize how international audiences are addressed. SponsorPay provides advertisement-based payment systems that let online gamers earn virtual currency by taking part in offers from advertising partners. The Berlin-based startup recently acquired rival GratisPay, creating combined properties that cover the majority of major online and social game publishers across Europe, including Gameforge, Bigpoint, InnoGames and Frogster. It currently employs 40 people who speak languages covering 100 countries. SponsorPay secured a further €3.8m of funding from Hasso Plattner Ventures, Moscow’s Kite Ventures and Team Europe Ventures. The company and investors say the injection of capital solidifies SponsorPay’s dominant position in Europe.

No current team members are available.