Led · Equity · Jun 2024

고피자 is a foodtech pizza company that combines product and technology to scale rapid retail expansion. It operates more than 450 stores in seven countries and has converted its Korean legal entity to profitability. The company pursues both direct‑run stores and large distribution partnerships to expand footprint, including a collaboration with GS25 that aims to add roughly 1,000 stores by year‑end and push global locations past 1,200. 고피자 has opened its first two Thailand stores (Dec 2023 and April) and plans a Thailand rollout as a 100% owned local subsidiary with direct store operation and a hired local executive. The firm plans to expand to about 20 Thailand stores within the year as part of its Southeast Asia push. 고피자 emphasizes partnerships with major corporates (GS25, CGV) and uses those channel ties to accelerate market entry. GOPIZZA is a Korea-headquartered pizza brand offering one-person, oval-shaped, fire-baked pizzas with fast service and affordable pricing. The chain operates about 160 outlets across South Korea, Singapore, Indonesia, India and Hong Kong, including 15 stores in India and a Hyderabad opening next month. GOPIZZA tailors its Indian menu to local tastes and has an aggressive expansion plan across major metros and Tier 2 cities. The company plans to deploy patented in-house technology—The GOVEN automatic pizza oven, the GOBOT cooperative robot, and an AI Smart Topping Table—to ensure standardized quality and speed. Management aims for 25 Indian outlets by end-2022, 100+ by 2023, and a global footprint exceeding 300 locations within two years. The fresh capital from the recent round will be used to scale operations in India and roll out the brand’s technology across outlets, while pursuing entry into new international markets.