Create Music Group
1320 N Wilton Place, Los Angeles, CA, 90028, United States
Overview
Create is a music technology company offering distribution, publishing, sync licensing, digital rights management, A&R and marketing, and recording services, working with artists like Marshmello, Tekashi69, and Tory Lanez. We also operate Flighthouse, the largest brand on TikTok (28M followers).
- Total investments
- 1
- Lead investments
- 1
- Investments · 12mo
- 1
- Active investors
- 8
Sector focus
- Digital Media
- Media and Entertainment
- Music
Investment portfolio
- Soundlink
Led · Seed · Apr 2026
Soundlink provides attribution and marketing tools for music marketers, aiming to show how social-media ads impact streams and to automate short-form video distribution. Launched in 2025, the company has signed more than 5,000 artists and labels. Its platform includes Soundlink Organic, which can generate hundreds of video clips from a single upload and schedule them in bulk across TikTok and Instagram Reels while offering real-time analytics. Soundlink reports having driven 250 million attributed streams from six million Spotify listeners to date. Financially, the startup has just completed a $2 million seed round led by Create Music Group and will use the funds to expand its product and engineering teams. CMG’s leadership emphasized the strategic fit between their paid marketing experience and Soundlink’s product capabilities.