• Loyalty Bay

  Participated · Seed · Aug 2015

  Loyalty Bay provides an API that personalises and delivers rewards (gift cards, incentives, etc.) to incentivize user actions such as sales, signups, referrals and churn reduction. The platform detects the marketing channel and target audience, offers a choice of four personalised rewards, and can email the reward in real time or with a delay after a conversion. It collects and crunches data to report which incentives and channels drive the best results. Co-founder William Roberts previously ran Dropwines.com and applied lessons from using incentives to boost conversion rates. The company says it has increased conversion rates by over 100% with some large enterprise clients. Enterprise customers include Virgin Media, and the article suggests Loyalty Bay expects broader enterprise adoption of its incentives.

No current team members are available.