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The Venture Codex

Rooy

3120 139th Avenue SE, Suite 500, Bellevue, WA, 98005, United States

Overview

We believe in deeper connections. We can fight for phenomenal quality and originality that is so pure that you get mesmerized. But we want more than that. Above all, we believe in the powerful value of understanding the people, the process and the products that impact and shape the world. ROOY is grounded in decades of heritage, with a reputation for crafting unmatched premium footwear. But that’s only one half of the picture. We partner with vibrant designers whose fresh ideas and processes make us feel bold, sophisticated, and inspired. Each product is designed through a process that is unique to each individual creator. Footwear can influence our community and culture in unimaginable ways. We should be responsible for the experience at every touchpoint. ROOY. Every sneaker has a story.

Total investments
1
Lead investments
1
Investments · 12mo
0
Active investors
0

Sector focus

  • Direct Sales
  • E-Commerce
  • Fashion
  • Lifestyle
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Investment portfolio

  • Pensole

    Led · Series A · Oct 2015

    Pensole Academy operates an educational program focused on footwear and sneaker design, having educated more than 100 aspiring shoe designers since its 2010 founding. Its graduates work at companies including Columbia Sportswear and Timberland. The organization is building an online platform, funded by a recent raise, to let aspiring designers submit designs for web-based review and voting and to help launch new products. Winning designers will collaborate with San Francisco-based Rooy and Portland-based Pensole to develop prototypes and retail-ready shoes. The new funds will also support scholarships and three new programs focused on business, online instruction, and minority designers. Pensole complements Rooy’s work in developing, manufacturing, and marketing designer footwear.

Team

No current team members are available.