• JRNI

  Participated · Series C · Aug 2019

  JRNI provides an enterprise scheduling and experiential relationship management (XRM) platform with apps for appointments, queuing, events, and an analytics tool. The platform is used by large retailers, credit unions, retail banks, wealth management firms, and other organizations to increase conversions, customer satisfaction, and operational efficiency while managing staffing, capacity, safety, and profitability. JRNI emphasizes personalized remote and in-person experiences that build stronger customer relationships and loyalty. The company will use new investment capital to expedite product development and expand sales, marketing, and customer support functions. No operating metrics (revenue/users) were disclosed in the announcement. JRNI (formerly BookingBug) offers an AI-driven scheduling and customer engagement platform powering appointments, events, queuing, call center, and insights to drive online-to-offline conversion for enterprises. The company serves customers including U.S. Bank, ANZ, John Lewis & Partners, and LEGO. JRNI plans to use new capital to extend its global market leadership, accelerate U.S. growth, and deepen sales, marketing, development, and customer success initiatives. In May the company opened a Manchester, N.H. office to headquarters its U.S. development operations while maintaining its London headquarters. JRNI recently appointed Simon Copsey as chief technology officer to lead product and engineering efforts. The company has raised a total of $23.2 million to date. BookingBug provides an omnichannel appointment and scheduling platform that lets brands, agencies and resellers manage the entire customer lifecycle from queuing to in-store bookings. The platform simplifies scheduling while maximizing staff and resource utilization and is used to drive business outcomes for retailers, financial institutions and public sector agencies. Customers named in the article include Lego, John Lewis and the UK Government, and BookingBug partners with Salesforce, Oracle and Microsoft. In 2017 the company experienced significant global growth and was recognized by Deloitte as one of Europe’s fastest growing technology companies. The company reported a 30 percent increase in its enterprise customer base and manages tens of millions of customer engagements annually. Recent senior hires and the new funding are intended to support continued product, sales and marketing expansion. BookingBug provides an online booking and reservation platform for businesses, originally aimed at SMEs and later expanded to enterprise customers. Launched in 2009 and based in London, it historically offered an embeddable widget and a basic API and sells tiered tariffs that increase with number of bookings per month. The company has produced revenue from the start via those tariffs and previously raised a $350,000 seed round in 2011. With a new $1M funding from Deep Ventures, BookingBug plans to tear down its current API and widget and open up its protocol to selected developers to become a true platform. CEO Glenn Shoosmith compares the intended approach to e-commerce platform Magento and emphasizes making the product fully customizable and embeddable into existing enterprise systems. The shift toward larger retailers, government organizations and enterprises is intended to reduce reliance on SMEs and capture higher-value customers. BookingBug provides an online booking and reservation system that lets businesses share availability by hour, day, week or as classes, courses or events and accept bookings and enquiries online. The platform operates in realtime and is distributed: its booking and enquiry widgets can be embedded on other sites, used by affiliate partners, or integrated via social media. BookingBug supports a range of scheduling formats and is designed for businesses needing flexible, embeddable booking capabilities. The company had been bootstrapped until this financing and now has secured outside angel capital. No revenue or user metrics were disclosed in the article.

No current team members are available.