Acid League
28 Hwy 8 Unit 5, Dundas, Ontario, L9H 4V2, Canada
Overview
Acid League makes premium condiments, sauces and beverage products (including its non-alcoholic wine alternative, Proxies) and recently expanded into refrigerated prebiotic dressings. The company has been aggressive with product launches—110 products in 2021 and 15 new products into Whole Foods this winter, plus 12 new SKUs in Whole Foods this month. Direct-to-consumer sales account for roughly 50% of revenue, the channel is already profitable, and average order value is north of $60 per customer. The company reports revenues north of $10 million and has raised capital to support growth. Acid League is moving to a 40,000 square foot production facility in Guelph, Ontario, plans to hire production and operations staff, and is pursuing self-manufacturing to reduce co-packer constraints and speed retailer fulfillment. Management said it will slow the pace of retail launches in 2022 while continuing DTC innovation and collaborations. Acid League builds a platform of acid-forward food and beverage products sold both in retail and direct-to-consumer channels. The company owns its manufacturing process and built a plant near its Toronto headquarters, which enabled rapid SKU expansion. Its products appear in roughly 800 U.S. stores and 150 Canadian stores and carry a typical retail MSRP of $7.99–$9.99, while DTC items and subscriptions carry higher price points. The brand launches frequent online limited releases (about one per week) and introduces three new Wine Proxies offerings each month; Wine Proxies is sold at $70 for three bottles. Management says revenue is growing quickly and is “very quickly” approaching eight‑digit territory. Future plans emphasize omnichannel sales and marketing expansion, more quick-turn beverages, and broader center-store SKU proliferation.
- Total raised
- $11M
- Funding rounds
- 2
- Latest round
- Equity
- Latest activity
- Mar 2022
Industries
- Food and Beverage
Recent funding
Equity
Mar 2022
$6M
Equity
Apr 2021
$5M