Alison analyzes creative work — including typeface characters, colors, sounds, and text — and generates data-driven creative brief prompts that teams can feed into generative AI platforms like Midjourney or use internally. The platform uses more than 10 AI models, including text recognition, sound recognition, visual recognition and sentiment recognition, to identify elements of creative assets. Alison says it currently analyzes 1 billion creative elements across social platforms. It supports YouTube, AdWords, AdMob, Facebook, Instagram, Snapchat and TikTok. The company positions itself against competitors such as VidMob, Replai and Vizit and claims it can show which creative elements had the biggest impact on competitors' creatives. Financially, Alison has raised a $5.1 million pre-seed round from investors including a16z, Crescendo Venture Partners, Cardumen Capital and yellowHEAD.

Total raised

$5M

Funding rounds

1

Latest round

Seed

Latest activity

May 2023