Aryel is an Augmented Reality (AR) martech company based in Milan, Italy, led by CEO Mattia Salvi. It provides a no-code SaaS solution that lets marketing and creative teams build drag-and-drop AR content, publish it via custom URLs, and measure campaign metrics and conversions. The platform includes a library of free and paid 3D assets and customizable templates, and allows customers to save company colors, fonts, and assets to ensure brand consistency at scale. Aryel’s solution can be connected with widely used marketing tools to integrate AR campaigns into existing stacks. The system has been used by brands and agencies such as Alpitour, Cisco, Conad, Ferrero, Kornit Digital, McCann, Plenitude and VMLY&R. The company raised €3.7M in seed funding to accelerate opening new physical offices in reference markets and to introduce additional product features.

Total raised

$4M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2023