Ballislife is an Irvine, CA-based basketball and lifestyle media company founded in 2005 by CEO Matt Rodriguez. It produces high school basketball mixtapes and operates apparel, media, and event management businesses, including the Ballislife All-American Game, Ballislife Jr. All-American Camp, and the Eastbay Funk Dunk Contest. The company has expanded into a broader basketball lifestyle brand with social networks followed by millions and more than 5.8 billion views across all platforms. Ballislife raised $2.7M in a Series A that values the company at a $20M pre-money valuation. The round was led by Oakvale Sports Investco and the company intends to use proceeds to monetize existing and growing properties, expand marketing partnerships, and grow its athlete influencer network. Ballislife also partners with brands such as Nike, Red Bull, Amazon, Chime, and Adidas to support growth and monetization efforts.

Total raised

$3M

Funding rounds

1

Latest round

Series A

Latest activity

Jan 2023