BASMA.com is a digital healthcare platform focused on orthodontics across the MENA region, headquartered in London. The company manufactures ISO- and CE-certified invisible teeth aligners that are 3D-printed in-house and supplied through a network of partner dental clinics. Its treatments target mild to moderate teeth crowding and spacing, with an average treatment duration of six months. BASMA.com was founded by Dr. Cherif Massoud and Hrag Hayrabedian. The company plans to use new funding to hire talent, expand geographically across the Middle East, and grow its partner clinic network across KSA, UAE and the broader GCC to reach more cities and countries. It recently completed a Series A round to support these expansion and operational objectives. Basma is a direct-to-consumer healthcare brand that enables customers to obtain a 3D scan at a Basma Booth or order an at-home impression kit. Customers who take impressions receive a prescribed series of clear aligners shipped to their homes, each aligner moving teeth a predetermined step toward the target position. The service is intended to reduce the need for monthly in-person orthodontist adjustments. Led by Founder and CEO Dr. Cherif Massoud, the company focuses on remote orthodontic treatment delivery using scans and impression kits. Basma intends to use the newly raised capital to accelerate expansion across the MENA region. The company announced a seed financing of US $1.2M.

Total raised

$4M

Funding rounds

2

Latest round

Series A

Latest activity

Jun 2021