Cann Social Tonics produces microdosed, non-alcoholic THC-infused beverages designed to deliver an uplifting buzz comparable to a beer or glass of wine. Its drinks are vegan, gluten-free, low in calories, contain five all‑natural ingredients, and omit artificial sweeteners, flavors, preservatives, and a cannabis taste. Since launching in 2019 in Los Angeles, Cann has sold its 10 millionth can and is available across multiple U.S. states and parts of Canada. The brand has won industry recognition (BevNET New Beverage Showdown, 2019) and is backed by a roster of celebrity investors including Gwyneth Paltrow, Kate Hudson, Baron Davis, Rebel Wilson, Rosario Dawson and others. Management and InvestBev state the company aims to integrate safe, approachable cannabis beverages into mainstream beverage channels with expanded distribution and operational support. Cann produces low‑THC cannabis beverages (an 8‑ounce can contains 2mg THC and 4mg CBD) and offers a range of products including THC‑infused syrups and cannabis‑free tonic waters. Its core positioning is as a drinkable alternative to alcohol, though price points (a California 6‑pack retails for $20) and state cannabis taxes make it costlier than mainstream beer or spiked seltzers. The company currently sells in California, Massachusetts, Rhode Island, Nevada and Illinois and is expanding internationally into Canada, beginning with Ontario. Cann has experimented with multiple SKUs and pack sizes (including 12‑packs of tonic waters) to find market fit. The business has raised institutional and celebrity investor backing and previously closed a $5M seed round in 2020; the articles also note the company has moved roughly 150,000 units. Regulatory limits on cannabis markets constrain where Cann can expand next. Cann produces a cannabis-infused social tonic that balances 2 mg of THC and 4 mg of CBD per can, designed to deliver a feeling of vigor and well-being in about 10 minutes. The tonic contains 30–35 calories and is made from five all-natural ingredients; products are non-GMO and contain no gluten, added sugars, concentrated juices, or artificial flavors. Led by Luke Anderson and Jake Bullock, the company is stocked in over 60 dispensaries throughout California and is available for delivery across the state via Eaze. Cann plans to use its recently raised capital to grow across California and enter new legal state markets, expand production capacity, and broaden and accelerate product development. The company is based in Los Angeles, CA. Cann produces microdosed THC and CBD-infused beverages (2 mg THC and 5 mg CBD per can) sold in $30 multi-flavor six-packs with herbaceous and floral flavor profiles. The company launched with a soft June release across four MedMen stores in Los Angeles and is rolling out broader distribution through the delivery service Eaze in California. Founders Jake Bullock and Luke Anderson are former Bain consultants who developed the product after fundraising through the fall. Cann raised $1.5 million from investors to support the launch and early distribution. The founders emphasize learning purchase and repurchase behavior from small releases and plan to expand retail and delivery reach. They have engaged with 4thMVMT as part of efforts to support communities harmed by the War on Drugs and link the business to social-impact goals.

Total raised

$34M

Funding rounds

4

Latest round

Series A

Latest activity

Feb 2022