Certona provides a cloud-based omnichannel personalization platform used by more than 500 top e-commerce websites in over 70 countries. Its platform leverages one-to-one behavioral profiling, Big Data insights and predictive analytics to deliver individualized content, promotional offers and product recommendations across customer touchpoints. Founded in 2004 by Geoffrey Hueter, Ph.D., and Meyar Sheik, the company serves top brands and retailers. The company operates from San Diego, CA and London, UK. Certona plans to use the newly raised capital to grow market share, accelerate product development and expand services and support for existing and new clients. The firm secured $30M in venture funding as part of this financing.

Total raised

$30M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2016