CRMBonus is a B2B AI-powered platform that helps companies attract, retain, and engage customers. The company offers solutions such as Giftback, which enables companies to offer rewards to customers after a purchase. Its platform uses data and artificial intelligence to maximize relationships between companies and their customers. CRMBonus is based in São Paulo, Brazil, and was founded in 2018 by Alexandre Zolko, Luiz Guedes, and Eduardo Vieira. In June 2024 the company raised a $10.0M Series B extension to accelerate expansion. Management says the funds will be used to consolidate CRMBonus as an alternative growth solution to the Big Tech model. Founded in 2018 by Alexandre Zolko, Luiz Fernando Guedes and Eduardo Vieira, CRMBonus started as a cashback solution and evolved into a data- and AI-driven engagement platform for retailers. The company serves more than 3,000 retail clients and counts large brands such as Vivo, Adidas, Azul, Safra and Vivara among its customers. CRMBonus applies discounts and monetizes client databases using large volumes of data and artificial intelligence. Management says the business is stable and scalable, which attracted international investors. The company intends to use new funding to accelerate expansion and position itself as an alternative to growth solutions offered by Meta and Google. With the backing of a global fund, CRMBonus aims to deepen its AI capabilities and expand its platform offerings to retailers and consumers.

Total raised

$139M

Funding rounds

3

Latest round

Series B

Latest activity

Jul 2024