biNu is a mobile app platform that enables owners of feature phones and lower-end smartphones to use apps like Facebook, Twitter, and YouTube. The company has been adding social features such as following other users and photo sharing. It recently launched biNu credits, a rewards program where users earn credits by completing profiles, sharing content, or engaging with advertising; credits can be used to send SMS to non-biNu members and to download premium content. biNu closed a $4.3M Series A round (a partial $2M close was announced in August and the round expanded by $2.3M) to fund growth. Investors in the round include Tomorrow Ventures, Savannah Fund, David Risher, Paul Bassat, 500 Startups, PanAfrican Invesmetment Co., CVC Capital Partners’ Adrian McKenzie, Nicholas Gruen, and Lend Lease Ventures’ Anthony Pascoe. The company plans to use the new funding to continue expanding into emerging markets across Africa, Latin America, Asia, and Europe.

Total raised

$4M

Funding rounds

1

Latest round

Series A

Latest activity

Nov 2012