Founded in 2017 and based in Milan, Deesup operates an online marketplace for authentic, high-end second-hand and iconic designer furniture. The company curates pieces from private and professional sellers and promotes circular-economy principles to make luxury design more ethical and sustainable. Deesup has grown its community and retail partnerships, now counting over 100 partners among main players in the furniture market. In 2021 it doubled sales versus the prior year and reported an average shopping cart of over €900. The startup plans to use product and technology improvements to optimize the buying and selling experience and to attract new retail partners while expanding internationally. Deesup operates an online marketplace dedicated to authentic second-hand and “zero km” signed designer furniture, sourcing pieces from private sellers, showrooms and distributors. The platform vets and promotes iconic, certified items to a global audience of design connoisseurs. Deesup reports that over 50% of its online shop orders come from abroad, led by Germany, Belgium and the United Kingdom. The company was launched through LUISS EnLabs, LVenture Group’s accelerator, and was founded by Valentina Cerolini and Daniele Ena. Future plans include international expansion and platform development using augmented reality and machine learning to improve user experience and product evaluation. The startup positions itself to capture growth in the signed-design market, which the article cites at $41 billion in 2018 with projected annual growth.

Total raised

$2M

Funding rounds

2

Latest round

Series A

Latest activity

Nov 2021