Drop builds a software-enabled cooking experience that combines a free app with a Bluetooth-connected kitchen scale to help home bakers achieve consistent results. The silicone-covered red scale communicates with an iPad to automatically adjust ingredient quantities, suggest substitutions, and walk users through hundreds of curated recipes. Founded in 2012 by a team of Dublin-based designers, the company positions the scale as the first of several planned smart kitchen products. The scale will retail for $99, with pre-order customers receiving an $80 promotional price before its holiday-season launch. Proceeds from the current financing will expand engineering, customer support, community, and marketing functions. While revenue or user numbers have not been disclosed, management cites strong pre-order interest as validation of consumer demand for connected kitchen devices.

Total raised

$23M

Funding rounds

3

Latest round

Series A

Latest activity

Jun 2020