Duro provides a plug-and-play tech stack that simplifies complex product data management for hardware engineering, addressing inefficiencies in bill-of-materials (BOM) management, design changes, and procurement. The platform positions itself as a cloud-native product lifecycle management (PLM) solution focused on hardware teams. Duro says it will use new capital to expand its R&D team and deliver features that help customers build a best-in-class hardware tech stack. CEO and co-founder Michael Corr framed the company’s mission as reducing the cost of failure so engineers can embrace risk and accelerate innovation. The company articulates a long-term vision to host the bill of materials for every hardware product globally. Financially, Duro announced a $7.5 million Seed financing led by Primary Ventures. Duro offers a cloud platform designed to centralize all product data for hardware teams, providing revision control and a single source of truth for CAD files, bills of materials, and supply chain data. The product aims to replace error-prone spreadsheets and legacy PLM tooling by giving product, engineering, and supplier teams access to the most accurate and recent data. Co-founders Michael Corr and Kellan O’Connor built the platform to bring software-style workflows (like GitHub-style centralization) to hardware development. Duro also innovates on its commercial model with tiered subscriptions and an enterprise offering to lower the barrier to entry for smaller teams. Reported pricing includes a Starter package at $450/month ($5,400/year), a Pro package at $750/month (around $9,000/year), and enterprise contracts that the company says range from $25,000 to $100,000 depending on configuration. The company plans to use new funding to expand sales and marketing and further develop its PLM solutions.

Total raised

$12M

Funding rounds

2

Latest round

Seed

Latest activity

Apr 2024