EngageRM offers a single technology platform combining CRM, data and analytics to drive engagement, revenue and profitability for sports and entertainment organisations. The platform is built on Microsoft Dynamics 365 and leverages artificial intelligence, machine learning and voice recognition to aggregate diverse datasets and deepen understanding of stakeholders. It is designed to address needs across ticketing, fan engagement and partnerships for elite sporting organisations. EngageRM partners with prominent franchises including the LA Lakers, LA Clippers, Cleveland Guardians and New Orleans Saints, as well as Australian clients such as Collingwood, Carlton, Adelaide AFL clubs, Rabbitohs and Bulldogs NRL clubs and venues like the Melbourne Cricket Ground. The company announced a A$6 million Series A that will fund its next growth phase across teams, technology and international markets. Management highlighted expansion plans and the investment was described as materially boosting the company’s investor base.

Total raised

$6M

Funding rounds

1

Latest round

Series A

Latest activity

Sep 2023